Case Studies

Snigel has helped many publishers grow their ad revenue. Here are some examples that describe how we achieved it.

How MakeTechEasier.com achieved a 104% revenue increase with video monetization

How MakeTechEasier.com achieved a 104% revenue increase with video monetization

Make Tech Easier simplifies technology for users. This leading site has a strong focus on computer tutorials, how-to hacks, and fixes. The site used video as a key content channel Wanted to monetize their video content to boost revenue Achieved 104% increase in revenue and a 35% increase in ad impressions Goals MakeTechEasy’s users are highly […]

Time saved, trust gained, and dollars made for Windfinder with 30% jump in revenue

Time saved, trust gained, and dollars made for Windfinder with 30% jump in revenue

Windfinder provides wind and weather forecasts for over 45,000 places worldwide. Snigel’s engineering team partnered with SSPs to develop our C2S and S2S Header Bidding solution. This provided higher CPMs without changing the publisher’s ad layout.

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