AdSense Calculator Tool

AdSense Revenue Calculator

See how much your website could earn from AdSense and Header Bidding

Pageviews Per Month: 1,000,000

Estimated Annual Revenue:

AdSense: $


Header Bidding: $

Snigel’s free AdSense revenue calculator enables you to estimate how much revenue or earnings your website will generate with Google AdSense and Header Bidding.

Your AdSense earning will depend on many factors including site layout, number of ad units, audience demographics, seasonality, content niche, and ad viewability. As a result, it is difficult to get a precise estimate with an AdSense revenue calculator. However, these tools are still useful as they enable you to get a rough idea of what your website can or should be earning with AdSense.

Check our guide on how to make more money with AdSense to see how you could increase your ad revenue. For larger websites, header bidding and native video can increase ad revenue between 20% – 70%.

An AdSense revenue calculator allows you to estimate how much ad revenue your website can earn from AdSense. Users enter region, category, and page view data into the AdSense revenue calculator to receive an estimate. Snigel’s AdSense revenue calculator uses data from Google to provide estimates for how much a website will earn with Adsense. As a result, it provides accurate estimates for website owners.

Which websites should use AdSense?

AdSense is a great option for beginners or website owners who have low levels of traffic. It’s easy to set up, all you need to do is add a small piece of code to your website and select the spaces you want ads to appear in. If you’re not happy with AdSense or have been banned from the platform check out these AdSense alternatives.

Which websites should use header bidding?

Header bidding is used by larger websites because it provides access to more advertisers than AdSense. As a result, header bidding can provide 35% – 65% more revenue than AdSense. 79% of the top 1,000 US websites (as ranked by Alexa) now use header bidding. You can find out more about the difference between header bidding and AdSense here.

Looking to improve your AdSense revenue?

Snigel is a specialist header bidding company. On average, we’ve been able to increase website ad revenue by 57%. Over 200 top websites use our header bidding technology to maximize their ad revenue. You can see examples of our work on: If you’d like to get started with AdEngine, Snigel’s header bidding solution, contact us here.

How does the AdSense revenue calculator work?

An AdSense revenue calculator uses geographic, location, and revenue data to predict how much revenue your website could earn. By using data directly from Google, we can provide an accurate estimate of your AdSense revenue.

Please note that your actual AdSense revenue will depend on many more factors including:

  • Audience demographics
  • Website content sub-niche
  • Seasonality
  • Click-through rate
  • Devices used
  • Browsers used
  • Time on site
AdSense revenue calculator

How much does AdSense pay per 1000 views?

Roughly $0.2 – $2.5 per 1,000 views. Although it depends on many factors including the content of your site, location of your users, time on site and device breakdown. Use our AdSense revenue calculator above to find out how much you could earn with your website.

How is AdSense revenue calculated?

AdSense pays per click or per impression. Per click revenue is calculated as click-through rate * cost per click * number of impressions/100. Per impression revenue is calculated as cost per mile (CPM) * impressions. Use our AdSense revenue calculator above to find out how much you could earn with your website.

Which countries are best for AdSense?

Thanks to blogging joy for providing the data below from their AdSense account.

Country CTR CPC (USD)
Luxembourg 0.55% 0.65
United States 0.75% 0.61
Australia 0.72% 0.57
United Kingdom 1.06% 0.48
Finland 0.54% 0.45
Canada 0.79% 0.45
Austria 0.69% 0.45
New Zealand 1.21% 0.33
Sweden 0.70% 0.31
Ireland 0.73% 0.31
Denmark 0.70% 0.28
Singapore 0.96% 0.27
South Africa 1.13% 0.26
Norway 0.63% 0.26
Netherlands 0.80% 0.26
Unknown Region 0.63% 0.25
Bahamas 1.71% 0.24
Germany 0.52% 0.22
Switzerland 0.59% 0.21
Belgium 0.53% 0.21
Spain 0.67% 0.19
Djibouti 3.06% 0.19
Thailand 0.80% 0.17
France 0.76% 0.17
Colombia 0.29% 0.17
Puerto Rico 1.40% 0.16
Guatemala 0.74% 0.16
Greece 0.64% 0.16
United Arab Emirates 1.37% 0.15
Russia 0.39% 0.15
Malta 1.34% 0.15
U.S. Virgin Islands 3.85% 0.14
Mexico 0.39% 0.14
Japan 1.14% 0.14
Italy 1.35% 0.13
Hungary 0.76% 0.13
Hong Kong 0.94% 0.13
Côte d’Ivoire 0.69% 0.13
Somalia 0.94% 0.12
Dominica 2.33% 0.12
Costa Rica 0.45% 0.12
Brazil 0.79% 0.12
Yemen 0.33% 0.11
Uganda 0.80% 0.11
Panama 1.68% 0.11
Oman 1.43% 0.11
Nigeria 0.76% 0.11
Malaysia 0.94% 0.11
Kuwait 1.56% 0.11
Israel 1.21% 0.11
Dominican Republic 1.12% 0.11
China 0.66% 0.11
Cayman Islands 0.68% 0.11
Botswana 1.38% 0.11
South Korea 0.82% 0.1
Qatar 1.22% 0.1
Argentina 1.09% 0.1
Saudi Arabia 1.64% 0.09
Czechia 0.96% 0.09
Jamaica 0.42% 0.08
Cameroon 0.71% 0.08
Bahrain 1.24% 0.08
Afghanistan 1.35% 0.08
Zambia 0.52% 0.07
Trinidad & Tobago 1.41% 0.07
Portugal 0.74% 0.07
Poland 0.40% 0.07
Mongolia 1.57% 0.07
Kenya 0.76% 0.07
India 1.64% 0.07
Brunei 1.01% 0.07
Zimbabwe 0.47% 0.06
Turkey 0.93% 0.06
Suriname 1.04% 0.06
Sierra Leone 1.29% 0.06
Romania 0.71% 0.06
Kazakhstan 1.16% 0.06
Indonesia 0.73% 0.06
Honduras 0.81% 0.06
Estonia 1.53% 0.06
Egypt 1.20% 0.06
Cyprus 1.26% 0.06
Algeria 1.30% 0.06
Tanzania 0.85% 0.05
Myanmar (Burma) 1.18% 0.05
Moldova 1.27% 0.05
Haiti 1.41% 0.05
Ghana 0.51% 0.05
Fiji 1.15% 0.05
Congo – Kinshasa 0.94% 0.05
Bulgaria 0.48% 0.05
Solomon Islands 4.35% 0.04
Serbia 0.36% 0.04
Philippines 2.66% 0.04
Peru 0.37% 0.04
Pakistan 0.70% 0.04
Namibia 0.92% 0.04
Mozambique 0.96% 0.04
Maldives 0.82% 0.04
Macedonia (FYROM) 0.54% 0.04
Iraq 1.58% 0.04
Guyana 0.65% 0.04
Cape Verde 2.38% 0.04
Bhutan 1.08% 0.04
Barbados 1.76% 0.04
American Samoa 21.43% 0.04
Vietnam 0.90% 0.03
Ukraine 0.32% 0.03
Taiwan 1.54% 0.03
Swaziland 0.67% 0.03
Sri Lanka 0.66% 0.03
Rwanda 1.19% 0.03
Paraguay 4.82% 0.03
Papua New Guinea 0.61% 0.03
Nepal 0.88% 0.03
Mauritius 0.44% 0.03
Macau 1.59% 0.03
Lebanon 1.62% 0.03
Latvia 0.64% 0.03
Jordan 2.10% 0.03
Iran 0.25% 0.03
Guam 1.22% 0.03
Ethiopia 0.70% 0.03
Congo – Brazzaville 1.91% 0.03
Bolivia 3.25% 0.03
Belarus 1.00% 0.03
Bangladesh 0.92% 0.03
St. Lucia 0.70% 0.02
Seychelles 1.32% 0.02
Morocco 0.35% 0.02
Mali 0.84% 0.02
Malawi 0.25% 0.02
Lithuania 0.71% 0.02
Libya 1.28% 0.02
Liberia 2.47% 0.02
Chile 0.49% 0.02
Caribbean Netherlands 1.83% 0.02
Cambodia 0.54% 0.02
Burundi 1.65% 0.02
Benin 1.09% 0.02
Angola 1.02% 0.02
Timor-Leste 1.23% 0.01
Syria 1.34% 0.01
Sudan 1.17% 0.01
Senegal 0.36% 0.01
Madagascar 1.38% 0.01
Georgia 0.71% 0.01
French Polynesia 8.33% 0.01
Burkina Faso 3.33% 0.01

About the Author

Ben Rycroft

Ben is Snigel's Head of Publisher Success. He works on business development and marketing - spreading the word about how Snigel can help publishers supercharge their ad revenue.

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